As you’re perusing the SXSW music schedule you’re probably skimming past tons of band names you don’t recognize. You assume they’re probably pretty good but you don’t have the time or energy to click each one and stream a song. Lucky for you, we have teamed up with SXSW to create “The Sound of SXSW.”

SXSWfm is here, a multi-channel station featuring music from hundreds of artists appearing at South by Southwest Music Festival. With songs from the wide variety of genres showcased at the festival, tune in to determine who you want to add to your schedule or get excited about those you’ve already added.

We’ve been listening all morning and we’re getting so pumped that SXSW music starts today! Currently jamming? Neon Indian’s “Polish Girl.”

– Submitted by Jessica Reed, Social Media