Live Series: Jackie Venson at Mean Eyed Cat

Last week was a busy one for Austin's own Jackie Venson. Not only did she perform for huge crowds at two of the city's most popular summer concert series (Blues on the Green and Unplugged at the Grove), she shared her immense talent with our team at our fifth Mood...
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Sound: Five Ways To Know If Your Music Sounds Like Your Brand

When it comes to the music in your business, the one question you should regularly ask yourself is, “does my music sound like my brand?” We’ll save all of the reasons why your music should sound like your brand for a future blog, but the bottom line is this: music...
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Customer Experience: The State of Brick & Mortar 2017

We surveyed more than 11,000 consumers in nine countries across the globe to better understand the evolution of in-store Customer Experience. More specifically, we wanted to better understand why consumers might choose brick & mortar over online, what they most...
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Customer Experience

Customer Experience: A Holistic Approach to Retail Marketing

You might not be aware of it, but your brain is in a constant struggle to manage the huge load of information it receives through your senses. To do so, it must take shortcuts. Your brain has a smart way of drawing conclusions about the present, based on a combination...

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Customer Experience: A Brand that Aspires to be Loved

“Love. A short word, easy to spell, hard to define, and impossible to live without.” – Unknown The concept of love is easy to apply to many areas of life, but why is the word ‘love’ swirling around so much lately in brand campaigns?  Of course, love is our most...

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Customer Experience: Personal Touch

I received 98 emails in my personal email box yesterday. A few were personal emails, “real” letters, but most were solicitations. A big batch were from political candidates...it is that time of year. Many were subscription emails that I have requested. About a dozen...

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Customer Experience: Wake Up and Smell the Marketing

Sensory branding, or defining your brand through multiple senses, helps your business relate to customers in a deeper, more meaningful way than traditional visual marketing. Sensory branding is most effective when as many senses as possible are engaged – sight,...

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Customer Experience: Taking Mobile Interaction Inside the Store

In a recent feature on Forbes, contributor Drew Hendricks addressed methods businesses are using to integrate mobile technology into their customer service strategies. Areas that Hendricks’ article focuses on include creating mobile-friendly websites, keeping online...

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Live

Concert Recap: Vanessa Carlton at The Casbah (2017)

I’ve seen Vanessa Carlton live a handful of times since she graced us with her 2002 piano-laced smash "A Thousand Miles," and each time is a wonderfully unique experience. The latest was, once again, at the intimate Casbah, located in the heart of Little Italy, San...

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Live Series: Charlie Faye & The Fayettes at the Mean Eyed Cat

Last Tuesday, April 4th, we gathered at the Mean Eyed Cat with our friends from the Austin Music Foundation for the second installment of Mood Live! This monthly concert series allows us to support our local music community by spotlighting musicians from AMF’s...

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Sessions: La Vida Bohème from the Hilltop

Venezuelan alternative rock band La Vida Bohème promoted the March 24th release of their latest album, La Lucha (The Struggle), with a U.S. tour that included several dates in Austin for SXSW. Spearheaded by Music Designer Erick Bohorquez, L.A.-based Nacional Records...

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Live Series: Jane Ellen Bryant at the Mean Eyed Cat

We love that our company is based in the Live Music Capital of the World. In an effort to support our local music community, we've joined forces with our friends at the Austin Music Foundation for a monthly concert series at the Mean Eyed Cat! Mood Live is an intimate...

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